Summary
Emily is an experienced UX and content designer focused on tech solutions to juicy customer problems. A systems thinker and key collaborator with a user-centered mindset, Emily has launched hundreds of high quality digital experiences as a project manager and an individual contributor. At Yahoo, they were a go-to person for end-to-end product development, from data-driven ideation and content curation to A/B testing and troubleshooting. Working alongside developers and stakeholders, they bring cohesion to cross-functional teams by finding ways to unblock processes, filling in gaps the team might have, mentoring peers, and enabling specialists to get the support they need.
Skills
- Content Design: information architecture, content strategy, service design, Microsoft Office, Google Suite, Airtable, Canva, image editing, writing/editing, proofreading
- UX Research: prototyping, card sorting, usability evaluation, user research, data analysis/statistics, surveys
- Web Development: HTML/CSS, WordPress, Agile/SCRUM, MySQL, Python
Experience
Web Designer & Developer – December 2022-Present
Consulting, Remote
Built websites with WordPress/WooCommerce and other CMS. Created graphics with Canva and photo editing tools. Contributed to storytelling ideation, content design and editing, and technical support to independent creative projects.
Search Operations Specialist – January 2022-March 2022
TikTok, Mountain View/Remote
Analyzed search results for quality, relevance, and user experience. Communicated with remote teammates about judgment guidelines and process details.
Content Designer/UX Project Manager – June 2020-December 2020
BAYMEC Community Foundation, San Jose/Remote
Coordinated content curation, organization, and launch of QueerSiliconValley.org, a local LGBTQ+ history and culture exhibit. Showed leadership in regular communication with stakeholders and remote teammates about priorities and issues, adapted to changing project requirements, and tracked and fixed problems as they arose. Developed taxonomy for page tags/categories, built and edited WordPress pages, and customized HTML/CSS. Addressed accessibility and inclusivity concerns. Created training material and documentation. See in portfolio
Content Manager – August 2018-November 2018
WunderLand Group, Sunnyvale, CA
Implemented precise edits to localized XML files for contracted retail client according to changing deadlines.
Project Lead, Search Content Evaluation – Various Project Dates, May 2017-July 2018
Search Strategy Solutions, Remote
Project managed comparative image search assessment for Adobe Stock. Performed data analysis and detailed quality review. Communicated with clients and teammates regarding deadlines, project status, and deliverable changes. Contributed independent search quality judgments for short-term client projects as part of a remote team.
Search Editor, Search User Experiences & Content Design – September 2008-February 2016
Yahoo, Sunnyvale, CA
Served as a project manager, strategist, and product development expert for a proprietary content management platform used to build, test, and launch hundreds of new search features globally, as well as possessing extensive knowledge of internal analytics tools, content quality, and user experience efforts. Demonstrated a bias for action by making changes to features under my purview, identifying and prototyping new features, seeking out opportunities for our group to build relationships across the company. Championed teammates and cross-functional partners. Communicated status updates, proposed solutions and improvements, and presented results. Adaptable to timeline changes and resource constraints. Known for integrity, problem-solving, and detail-oriented execution.
Launch highlights:
- TV Knowledge Graph with user-centered design and content enhancements. See in portfolio
- 2016 US primary election-related experiences, including ideation, content sourcing, UX, and prototyping. See in portfolio
- Tumblr experiments with text and image post content in web search. See in portfolio
- News headlines migration into CMS platform for key markets, including algorithmic triggering and UI tweaks.
Key responsibilities:
- Collaborated with cross-departmental stakeholders on search feature requirements, A/B tests, and launches.
- Reported and triaged search problems and tool bugs; fixed search features within CMS platform.
- Wrote documentation and trained a global content team, including travel to Singapore and Bangalore, India.
Education
Master of Library and Information Science – January 2019-December 2021
San Jose State University, San Jose, CA
Course highlights:
- Information Architecture: Coauthored redesign proposal and mock client presentation for a large gardening website including content inventory, card-sorting, personas, wireframes, and user flows. See in portfolio
- Web Usability: Created recipe search prototype and wrote report with pain points and recommendations. See in portfolio
- Survey Research Methods: Devised questionnaire to investigate personal disclosure and privacy on social media sites and wrote thorough literature review, and developed a plan to conduct the research and analyze the results. See in portfolio
Bachelor of Arts, Psychology and Journalism – September 2000-June 2004
University of Washington, Seattle, WA
Volunteer
Research Assistant – 2021
Intelligent Conversational Agents & Neural Networks (ICANN) Lab at San Jose State University, San Jose, CA/Remote
Co-authored research paper and presented virtually at an academic conference in January 2022. Developed taxonomy for labeling conversational clarification data. Facilitated organization of newly-formed lab, including soliciting feedback on tools and meetings and setting up team Slack and Mendeley for shared citation management.
Tech Mentor – 2019-2020
San Jose Public Library, San Jose, CA
Provided 1-1 tech support for library patrons on a weekly basis. Assisted with library hardware/software as well as peoples’ own devices to address a wide range of individual needs.